(Illustrator, Branding)
THE PROJECT – Illuminations is a fictitious lighting and home décor retailer, specializing in chandeliers. For this project, I created a realism ad with the chandelier as the main focus. A chandelier is an ornamental light fixture utilizing incandescent light bulbs and mounted on a ceiling or wall. Typically, chandeliers include hanging crystal prisms that illuminate light throughout the entire room. The material that the chandelier is made out of resembles a mirror effect among its decorative features.
THE DESIGN – Picking a chandelier to recreate in Illustrator was a big obstacle to take on and this design involved a lot of detailed, meticulous work. Chandeliers are typically made of crystal or glass, so I was attempting to create that same effect by using various gradients and color tones. The most challenging part of this design was trying to make the product look as realistic as possible with the illustration. Every little piece of the chandelier was composed of different elements, so that in the end the final product would look like the real product.